As China's longest-running professional tourism exhibition, GITF unites global resources:
1,000+ exhibitors from 55+ countries
40,000+ professional visitors, 5,000+ pre-matchmaking meetings
200+ media coverage, 1M+ views on opening day
The spring season kicked off this week with MCE North & West Europe, so far Europe Congress’ biggest event of 2025. Over 250 MICE event professionals gathered in London for 2.5 days of productive match-made B2B meetings, sophisticated dinner evenings, and engaging city experience tours.
Following the record-breaking success of the 2025 Asia Pacific Incentives and Meetings Event (AIME), independent post-show research and analysis projects $400 million (AUD) in business transactions between exhibitors and buyers within the next year, marking a significant 21% increase compared with AIME 2024.
With the rapid advancement of technology, particularly AI (artificial intelligence) and automation, questions about the future of jobs are becoming more prevalent. In the tourism industry, these concerns are even more pronounced as digital transformation, sustainability, and changing consumer preferences reshape the sector.
The Dead Sea Expo Dome a closed and exclusive complex for cultural events, conferences and live performances, has launched in the Dead Sea in January 2024. It will become the most significant and large cultural point that opens for the first time outside the borders of Israel's central cities.